The calm, honest partner behind businesses that have outgrown their duct tape.
Founder · Online Business Manager
You paid for it. You set it up. Then you hit a wall, had a little bit of a temper tantrum and threw it aside.
Now the tech is sitting on the back burner, and every time you open it you wonder, “What am I doing wrong?”
You’re not doing anything wrong. You’re spending your days in tech land, and that was never supposed to be your job.
From 2014 to 2020, I supported American Express’s top-tier clients through Aspire Lifestyles.
Six years supporting American Express’s highest-level clients.
When management had a client they needed to win back, they brought them to me.
My own portfolio ran from consumer accounts up to top-level, CEO-branded accounts.
Those years taught me I could work under pressure, that I had the skills to serve high-calibre clients, and that I was good at it. Creative fixes for big problems became my specialty. My roots are also in education and social work, which is where my commitment to fairness and treating everyone the same comes from.
I’m a mom to a son with special needs. I’m neurodivergent, and I live with chronic health challenges. I quickly learned that a typical job was never going to work for our family without chronic burnout, so I built a business that does.
I rebuilt it so I could be the partner-level online business manager I wanted to be. Not a task-doer. A partner who runs the backend.
I was given this life not to roll over and complain about how hard it is, but to figure it out and live it beautifully.
I bring that same energy to your business.
I tell you what the numbers actually say, I protect your best interests, and I stay in your corner.
Everything I set up belongs to you. No hostage systems.
I document what I build, because a system you don’t understand isn’t really yours.
I’d rather tell you “don’t spend money on that yet” than sell you something that won’t work.
I have a family, feelings and other commitments. (I am not Cinderella.) That’s exactly why I build systems that run without needing a 24/7 babysitter.
Everything I build for clients, I built for myself first.
The CEO who treats the janitor the same way they treat their board members. That’s my kind of client.
If you have an offer that already sells, and the machinery behind it is held together with tape and a whole lot of prayers, we’ll get along great.
Thirty minutes, no deck. You’ll leave knowing what I’d tackle first, and whether or not we’re a good fit.
